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Print MEDia
Targeted to specific
breeds or populations
(Click on image to enlarge)
Please contact the appropriate organizations for more information.
Beat the Heat
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No Fathers Day
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Super Cat Fix
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Hooters for Neuters Designed to target males who are resistant to get their male dogs fixed. The promotion is a partnership with Hooters Restaurant where men bring their dog to be fixed at a mobile van parked outside the restaurant. While their pets are being fixed, the men socialize with the Hooters girls and get free wings and win prizes. 159 men lined up starting at 5am! Contact erin@utahpets.org for use of material. |
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Feeding a Stray? Neuter or Spay! These door hangers are great tools for feral advertising. Attached are two versions. One is an older version with “Darryl and Cheryl, the Sterile Ferals” helping get the message out and the newer version was created for use with No More Homeless Pet’s shelter feral cat partnerships. The door hangers serve a number of purposes – one to let people know more about the program and alternatives to catch and kill or just calling animal control. Also, they work well when we have staff or volunteers trapping in the area to create dialog between cat lovers and cat haters and hopefully achieve compromise. They do promote calls from areas where the door hangers are used and that means more interest in TNR. They often have volunteers do a distribution of door hangers in areas that are known to produce a lot of ferals that end up at the shelter. These are often the same areas that can benefit from NMHP’s “Free Fix” program or low income spay/neuter services. They will continue to use these door hangers with slight modifications each year. They are inexpensive to produce and print and work well. One side is done in Spanish as there is a high population of Spanish speaking residents in the areas of our shelter partnerships. Contact erin@utahpets.org for use of material. |
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Bucks for Balls This promotion is for male cat neuter services for just $10 and runs every Friday in January. They have the capacity to neuter up to 300 male cats per Friday and advertise via PSAs and Craigslist, which are free. Out of all of their promotions, Bucks for Balls is by far the largest promotion and receives the greatest response. Contact Whitney at wmayeda@hopeaf.com for use of material. |
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Black Animal Special Black animals make up a large number of animals in local shelters. This promotion was created to address that. The promotion is getting ready to start so we do not have information on if it is successful or not but the idea is interesting to address targeted populations. Contact info@humaneohio.org for use of material. |
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Labrador Day
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Pitbull Spay Neuter Poster Fix-A-Bull was started with a grant from a local foundation. Veterinarians were recruited by offering them $75 per surgery plus advising that clients would receive a $25 bonus voucher and be encouraged to use it at their clinic. The program was introduced in 2006 and 104 pit bulls/mixes were altered. In 2007, 274 pit bulls/mixes were altered. Most dogs altered were referred by animal control and the humane society. There was little promotion due to limited funding and Peninsula feels that many more dogs could be altered with more funding. Once the initial grant funding ran out, they funded the program with donations and fundraisers. Most dogs altered through Fix-A-Bull were from one county. A second county was added in 2007 after the receipt of a grant to cover 50 dogs. Peninsula is opening a high volume clinic which will allow them to do more and modify the program. Contact holly@coalitionhumane.org for use of material. |
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Yo’ Dawg! Neuter your Dog! These bilingual posters in both Spanish and English feature champion boxers who show that even “tough guys” believe in neutering their pets. The kickoff of this event hit right as boxing was rising in popularity. Boxers went to community events and promoted spay/neuter along with friendly pitbulls and other breeds such as rottweilers. The posters were given to kids in schools and at events and were placed on the back of animal control trucks (and still are!). Animal control officers help distribute the mobile van clinic schedule in neighborhoods. The promotion offered free surgeries for pitbulls and in some locations 8-10 pitbulls came in one day as a result. This was listed as one of the top five ways people heard about the program. These posters can be customized at: http://www.pbrc.net/Speuterposters.html |
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Family Dog and Customize Your Pit These promotions are done 2-3 times annually and sterilize an average of 75-80 dogs each time. Advertising is done via flyers in the community (Laundromats, liquor stores, supermarkets) and word of mouth. The key is making a contact with locals in the community who can help spread your message for you. The group offers free surgeries along with a collar, leash, and dog food. The City of LA pays for surgeries within the City and Dowtown Dog pays for others. It’s important not to judge and truly get to know the individuals-getting to know individuals in the community has allowed them to be accepted and for people to trust their program. We’re very impressed with how they have developed these relationships, bringing weekly tacos to people in the neighborhood, checking in on them, and getting locals, including pitbull breeders, to support her program. These materials are not available for use but for more information contact lori@modernica.net |
